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Employee advocacy – Boost your reach by empowering your team members to become valuable brand advocates.

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A calendar lets you see the full picture and then drag-and-drop posts as you go.

Social media management – Prepare and schedule multiple posts with ease.

One of the best social media management tools on the market, Oktopost offers a suite of tools adapted for B2B businesses. This context switch alone offers a unique and powerful value proposition, since other social media management tools offer a one-size-fits-all approach to social media engagement. Oktopost is primarily marketed as a social engagement suite for B2B organizations. ↑ Top 1) Hootsuite Alternative for B2B Business: Oktopost

Does the platform allow you to ban terms and words from social posts?.

Can you control which users can post during delicate moments?.

Can you easily stop all automations at once?.

Can you lock down all socials in the event of a crisis?.

Can you attribute dollar amounts to social leads?.

Can you export reports in various formats?.

Can you connect other channels to the platform (i.e.

Does the platform offer basic reporting and analytics?.

Can you follow relevant influencers and thought-leaders?.

Does the platform provide social sentiment analysis?.

Is the advocacy board easy to use and add content to?.

Can you create different tags and topics for different types of content?.

Does the platform include an employee advocacy function natively?.

Does the platform give you curated content options?.

Is it easy to cross post content across accounts?.

Do you have a visual calendar for content publishing?.

Can you automate, schedule, and batch social posts?.

We compared each Hootsuite alternative for five basic features: ↑ Top Hootsuite Alternatives: Quick Reference Feature Comparison ↑ Top Hootsuite Alternatives Comparison Table Here’s a side-by-side comparison of all the best Hootsuite alternatives in 2022:

Beyond that, you’ll need to sign up for a paid plan, which starts at $49 per month (excludes taxes and must be paid annually).

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It offers a free plan that limits you to 2 social accounts and 5 scheduled posts. It can take a while to get your business running with the basic functionalities, and longer still to maximize all its features.Īdditionally, Hootsuite is primarily marketed to small businesses but its pricing is quite prohibitive. However, that comes with a user interface that can quickly overwhelm any novice. Hootsuite is an undeniably powerful tool with many advanced features. It also offers an app directory, which lets you extend its features to manage your presence on platforms other than the basic social networks. For example, it is known for its scheduling feature, which makes content planning much more efficient. Hootsuite’s advantages go beyond enabling you to post on various social media channels at once and from a single dashboard. Through Hootsuite, small businesses and large enterprises alike have one dashboard from which to post, track, and maintain their online presence on various channels. It supports the most popular social networks including Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn. Hootsuite is a social media marketing tool that enables marketers to manage various social media accounts through a single interface. Hootsuite Alternatives Feature Comparison.To fully appreciate the best alternatives to Hootsuite, it’s essential to first understand why Hootsuite is so popular, what it does best, and what features it lacks. Luckily, since it first launched in 2008, several Hootsuite alternatives have been developed and each one offers unique advantages. However, as with any social media management tool, Hootsuite is far from perfect, and may not be well-adapted for everyone. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually.īeing among the pioneer social media management tools, the loyal following that Hootsuite has amassed shouldn’t be surprising. Social media management platforms are now an essential part of any business’ digital marketing toolkit.

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